Why are sales not happening?

• Why are sales not happening?

• Why are we not reaching set goals?

• Why is our team lacking motivation?

I love having those questions of yours! For me, they often mean, you are exploring ways to transform your business development approach. Let us step back and look at where the problem might be to make specific adjustments to it:

♤ Your sales (invest in training, tools, materials, and ecosystem)
♤ Your market (research needs & adopt offer; define new market & adopt offer to fit it)
♤ Your internal communication (how is information shared, if at all, between sales-marketing-operations and C-level & how can it be adjusted)
♤ Your company culture (invest in creating and translating culture)
♤ Your brand (invest in identity, branding, PR)
♤ Your product (diversify/evolve)
♤ Your service (diversify/change positioning/change market/change target person)
♤ Your pricing (review your pricing model and make relevant adjustments)
♤ Your people (you need to have a balanced ratio of human resources)
♤ Your technology (are you outdated?)
♤ Your processes (optimize delivery, secure proper communication, provide continuous training)
♤ Your KPIs (review based on market stats)
♤ You growth channels
♤ Your client relationships
♤ Your motivation system for ambassadors (clients, ex-clients, alumni)

Any change in demand requires checking all possible causes and making lean adjustments on a regular basis. Stay humble, stay agile, and happy selling!

If you find this valuable book your 1 on 1 session with Zahray Consulting